Skip to content
← Relevant News and Topics
Partner Program

Looker Clients Asking Gemini Instead of You? How to Stay Their First Call

Your Looker clients are asking Gemini first. Here is how to stay their first call, and earn on it for 3 years.

Your Looker clients are asking Gemini first, and the LookML changes that kept you busy are slowing. Stay their first call by bringing what Gemini can’t: answers tied to their books. Bring your Looker clients plain-English answers without another LookML model to maintain. SQOR.ai computes answers from the client’s data, matched to the books, and it is sold on Google Cloud Marketplace, so many of your clients can buy it against Google Cloud spend they have already committed.

What is changing

Looker answers from a LookML model that a developer writes and maintains, and a new question can mean a change to that model.

Clients on Google Cloud watch AI answer questions in seconds, and ask why their analytics still waits on a developer.

What to do next

  1. List the clients whose LookML you write and maintain, and the changes they ask for most.
  2. Show those questions answered in plain English with SQOR.ai, on their own data.
  3. For clients on Google Cloud, offer SQOR.ai through Google Cloud Marketplace, against the spend they have already committed.
  4. Stay in as the partner who leads it.

Where SQOR.ai fits with Looker

SQOR.ai connects read-only to the systems a company already runs and computes every measure itself, with no modeling layer for a person to maintain. It is autonomous business intelligence, and it fits clients who already run on Google Cloud.

How the SQOR Partner Program pays

  • Refer, 10% once. Introduce a client and step away, and you earn 10% of the client’s first-year subscription.
  • Partner, 20% for 3 years. Stay in as the client’s lead contact, work with our team, and grow the account, and you earn 20% of the Proof of Value and every subscription payment for 3 years.
  • Premier Partner, 30%. From your 6th partner client each year, the rate is 30%, for 3 years.

SQOR.ai engagements run $50K to $900K a year, and your share grows as the client adds teams, locations and use cases. Clients pay SQOR.ai’s list price, and anything you do for them beyond it is yours to price.

Sources and further reading

  • Channel Insider, on Forrester’s analysis, Forrester: AI disruption puts technology services at risk, 2026

Questions answered

Frequently asked questions

Does SQOR.ai replace Looker?

SQOR.ai replaces the outcome Looker is bought for, which is answers from business data, without a model for a developer to maintain. It connects read-only, so a client can run both while comparing.

Can clients buy SQOR.ai with their Google Cloud commitment?

Yes. SQOR.ai is sold on Google Cloud Marketplace, so clients can buy it against Google Cloud spend they have already committed, with no new budget line and no new procurement cycle.

My Looker clients ask Gemini before they call me. How do I stay their first call?

Bring them answers Gemini can't give: SQOR.ai computes each figure from their own data and matches it to the books, with no LookML to maintain, and it is sold on Google Cloud Marketplace. Stay in as their partner and earn 20% of the Proof of Value and every subscription payment for 3 years, or 30% from your 6th partner client each year.

Bring your clients the AI they can't get anywhere else.

Refer a client, or stay in as their partner. Either way, they get SQOR.ai and you get paid.

New to the program? Read more about the SQOR Partner Program

Apply to the SQOR Partner Program

It takes about 2 minutes, every field is required, and a company email is needed. Our team reviews every application, and a member of the SQOR team will reach out shortly.

Active paying clients
Services you offer

Open to firms everywhere, with priority for the US and Canada. See our Privacy Policy.

SQOR Partner Program Terms

Get a demo of SQOR.ai

Enter your work email and we'll send you a link to pick a time that suits you.

See our Privacy Policy.